Skip to main content

WVU Davis College to cut ribbon on new textiles lab

woman sits at sewing machine, wearing mask

Morgan Widmer, a fashion, dress and merchandising student, works in the new Amy A. Bircher Textiles Laboratory. (WVU Photo/Mick Posey)

Download full-size

WHAT: Ribbon cutting ceremony for the new Amy A. Bircher Textiles Laboratory, a creative space for fashion, dress and merchandising students in the West Virginia University Davis College of Agriculture, Natural Resources and Design

WHEN: Friday, April 16, 4 p.m.

WHERE: 110 Agricultural Sciences Annex, Evansdale Campus

WHO: Leaders of the WVU Davis College and alumna Amy A. Bircher 

Planned speakers include:

  • Darrell Donahue, Dean and Director, Davis College of Agriculture, Natural Resources and Design
  • Amy A. Bircher, CEO of MMI Textiles, Inc.
  • Elizabeth Shorrock, Visiting Assistant Professor, Fashion, Dress and Merchandising

NOTES: After brief remarks, members of the media will have opportunities to conduct interviews and obtain b-roll and photos of the new laboratory. This new space was made possible by a $200,000 gift from Amy A. Bircher, a 1993 graduate of the Davis College with a degree in textiles, clothing and fashion merchandising and leader in the textile industry. A passionate and engaged textile industry leader, Bircher created this laboratory to provide fashion, dress and merchandising students with essential hands-on experience dyeing, printmaking, crocking, abrasion testing, tensile strength testing, yarn twisting, colorfastness.

About MMI Textiles, Inc.:
Founded by Amy Bircher in 1997, MMI Textiles, Inc. is a premier supplier to the diverse textile marketplace, producing fabrics, webbing, binding tape, hook and loop, hardware, label and more. The company seeks to provide unrivaled innovation through collaborative partnerships, relentlessly focused on customer satisfaction and sustainability.

About West Virginia University:
West Virginia University in Morgantown is the flagship higher education institution of the WVU System (enrollment 29,000+) – which includes the career-centered WVU Potomac State College in Keyser and the technology-intensive programs of WVU Tech in Beckley. The University offers groundbreaking research, internationally renowned faculty, trailblazing spirit and endless academic possibilities. 

About WVU Foundation:
Bircher’s gift was made through the WVU Foundation, the nonprofit organization that receives and administers private donations on behalf of the University. To contribute, visit the secure online giving page at



CONTACT: Lindsay Willey
Director of Marketing and Communications
Davis College of Agriculture, Natural Resources and Design

Call 1-855-WVU-NEWS for the latest West Virginia University news and information from WVUToday.

Follow @WVUToday on Twitter.